Pascal Zagarolo

A website for your car repair shop.

Garages live on regulars and referrals. The first contact still almost always happens on Google — on a phone, on the move, and with a specific problem.

Where garages lose enquiries

Someone searching for "squeaking brakes" plus their town decides within minutes. If your garage doesn't appear in that search, or the result leads to a page without a phone number, they call the next one. It happens silently — you never find out that it did.

The workshop phone rings during work, and mostly about appointments. Every one of those calls interrupts a repair, and at busy times some of them simply go unanswered.

And opening hours live in three places: on the door, on Google and on the old website. The moment they diverge, someone eventually stands in front of a locked door — and writes a review about it.

What the site has to do

For a garage it comes down to four things. The rest is optional.

  • An appointment request that replaces the call

    Vehicle, registration, issue and preferred dates in a short form. The customer sends it in the evening, you answer them in one batch — rather than between two lifts.

  • Services, named concretely

    MOT-equivalent inspections, air conditioning service, tyre changes and storage, manufacturer-schedule servicing, accident repair. These are the exact terms people search for — vague phrasing like "all things automotive" is not.

  • Opening hours maintained in one place

    The site and your Google Business profile are linked so there is only ever one truth.

  • Reviews on show

    Your Google reviews appear directly on the page. For a garage, the trust of the neighbourhood is the strongest argument you have.

Why me specifically

I've been building software for commercial vehicle fleets since 2023 — including a workshop module that brings together appointments, damage and vehicle data, with integrations to telematics systems such as Webfleet, Samsara and Vimcar.

That is not garage experience in the sense of turning spanners, and I won't pretend otherwise. But it does mean I know the surrounding processes — scheduling, vehicle history, damage records — well enough to structure your site correctly without lengthy explanations.

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